Video Marketing - Formula for Success
http://www.tubemogul.com/research/video_marketing_101.php
Tubemogul posts an interesting article about aspects and success of "video virals" - pretty cool guide for everyone in marketing who is about to plan new projects to reach the desired audience.
The ultimate goal - behind the *web_two_o_buzz*:
Get the attention of a prospect on the web channel - and convert browsers to buyers. Either products or services!
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